Bangles and Fashion Jewellery
Meta Ads · Fashion Jewellery · D2C
“₹2.82 Cr. 38,673 orders. 189% growth — in 90 days.”
₹2.82 Cr in 90 Days. Ran 38 campaigns in structured batches and grew a price-sensitive jewellery store to ₹2.82 Cr in revenue and 38,673 orders over 90 days — 189% period-over-period growth.
The Problem
The account needed enough live testing to identify designs and formats that could bring in purchases, while responding quickly when an ad set stopped performing. Waiting too long left budget in creatives that had already fatigued.
How We Solved It
ScaleXpertz ran 38 campaigns in structured batches, testing designs, bundles and catalogue formats while monitoring order, delivery and ROAS data. Weak ad sets were cut quickly. A separate daily-reporting view showed ₹1.44 Cr in order value against ₹39.97 L spend (3.62X) — kept distinct from the 90-day store total.
What Made It Work
- 38-Campaign Batches
- Design & Bundle Tests
- Daily ROAS Review
- Fast Cut Rules
Key Results
₹2.82 Cr
Store Revenue
38,673
Orders
+189%
Revenue Growth
38
Live Campaigns
5.05X
Strong Campaign ROAS
Best named campaign result
3.62X
Ad-Report View
₹1.44 Cr order value / ₹39.97 L spend
Jewellery — Separate Reporting Views
Amount (₹ Crore)
Test in batches. Cut what fades.
Need jewellery volume without creative fatigue eating the budget? Let's set up the testing loop.→