Automotive Accessories
Meta Ads · Automotive Accessories
“9,319 purchases. 11.27X average. A 22.30X retargeting set.”
11.27X Across 38 Campaigns. Matched lights, tools and bike parts to their own audiences and formats. The account recorded 9,319 purchases and 11.27X average ROAS; the strongest named campaign reached 22.30X.
The Problem
A car-wash spray gun, fog lights and other accessories do not necessarily attract the same shoppers or respond to the same creative. The account needed enough separation to identify product-specific winners while still delivering purchase volume at scale.
How We Solved It
ScaleXpertz matched products with audiences and formats across 38 campaigns. Retargeting for the spray gun reached 22.30X, influencer-led fog-light creative reached 14.71X, and broad scaling delivered 1,817 purchases at 13.02X. Profile visits were kept in a separate reporting view and not counted as purchases.
What Made It Work
- Product-Specific Audiences
- Retargeting Winners
- Influencer Creative
- Broad Scaling
Key Results
11.27X
Average ROAS
9,319
Purchases
22.30X
Best Campaign ROAS
₹0.92
Average CPC
14.71X
Fog-Light Influencer
260 purchases
1,817
Broad Scaling Purchases
13.02X ROAS · ₹46.20 CPP
Automotive — Named Campaign ROAS
Reported ROAS
Match the product. Then scale.
Selling accessories that don't share an audience? We'll match product to format.→